As a small business owner in West Michigan who is concerned about marketing your business, you need to know that online digital marketing is quickly outshining and out-producing most forms of print advertising on a large scale.
When we say “online digital marketing,” we are not just referring to having a website set up.
Your website is just the beginning of your online presence–an anchor point. But today’s online market is largely driven by what we call “offpage optimization,” which refers to everything on the internet about your business that is outside of your website.
It starts with how the search engines, like Google, have you listed and ranked, and includes a range of other factors, such as local business directory listings, your social media presence and activity, and paid online advertising.
An Effective Digital Marketing Presence
Deerpath Web Design partners with small businesses to help them create an effective digital marketing presence that includes multiple channels of information distribution and advertising. Our digital marketing services include:
- On-page and Off-page SEO Services
- Local Business Listings Management (PowerListings)
- Social Media Marketing & Blogging
- Email Marketing
- PPC (pay-per-click) Advertising
- Local Network Advertising
- Digital Marketing Training
If your business is struggling to find success online, contact us today and let Deerpath Web Design create a custom digital marketing solution for your business.